3D Worlds & Immersive Experiences
At Ozone Technologies, I lead the strategy and execution of immersive fan-first platforms for globally recognized entertainment IPs. Using a blend of Web3 infrastructure, AR/VR interactivity, and traditional storytelling, we’re designing products that sit at the intersection of fandom, commerce, and virtual identity.
Reimagining Brand Engagement Through Gamified, Interactive Worlds
This visual captures the heart of our Ozone approach: merging physical, digital, and immersive brand touchpoints into one seamless ecosystem. From brick-and-mortar to metaverse activations, Ozone empowers brands to build interactive fan spaces, launch merch-integrated storylines, and extract real-time insights with consolidated analytics. It’s about turning every click, visit, and moment into a connected narrative—gamified, monetizable, and unforgettable.
Ozone Concept
One Space, One Toolkit, One Story
Project Snapshot
Immersive Experience as a Business Pillar
A strategic framework for brands to extend storytelling and commerce into 3D, gamified, and AR/VR environments—turning fan interaction into long-term engagement, data capture, and monetizable digital ecosystems (see sample, Wizarding World Metaverse concept).
Immersive Campaigns & Digital Ecosystems
Ghostbusters Immersive Game (Sony Pictures 2024)
Designed a narrative-driven, browser-accessible RPG that connected theatrical promotion, merchandise sales, and fan engagement into one continuous experience.
Champions of the Ring (Wrestling Game)
A browser-based wrestling career sim where users can create characters, manage promotions, and buy in-game merch—designed to scale from web to VR.
Results & Capabilities
Estimated $2.5M in pilot promo revenue per IP launch
3D + 2D E-Commerce integration with real-time publishing
Gamified asset bundling & unlocks (proton packs, wands, avatar gear)
AR/VR compatible assets and user profiles
10,000+ asset scale (NFTs, merch, avatars) with phased drops
3D & Immersive Tech Stack
Engines & Frameworks
Unity · Unreal Engine · WebXR · Three.js · Babylon.js · PlayCanvas
XR & Device SDKs
Meta Quest SDK · ARKit · ARCore · Snap Lens Studio
Capabilities & Experience Layers
6DOF Navigation · Spatial Audio · Mixed Reality · See-It-In-Your-Space · Virtual Try-On · Object Occlusion
Rendering & Optimization
GLTF/GLB Pipelines · LOD Optimization · Real-Time Ray Tracing · WebGL
Final Notes
These projects demonstrate how immersive commerce, gamification, and AI-powered storytelling are transforming audience interaction. We’re not just engaging users—we’re converting fans into explorers, players, and purchasers in persistent digital worlds.
